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Social Selling Made Simple with Marki is the place for Real Estate Professionals to learn how to leverage AI to increase their productivity, leads, and income. AI will empower you to sell more homes and help more people.

You'll hear candid conversations with industry leaders, successful agents, coaches, and productivity experts who use artificial intelligence to generate more leads in less time.

Nov 15, 2022

The market shift is fast approaching, and we need to leverage all our assets to get through it. Many of us are using social media for marketing, but are we extracting every drop of value out of it? 


The content we post doesn’t just keep us top of mind, it validates what we’re doing which gives us a huge advantage in a market shift. 


How can we improve the content we create? What are some of the tips and tricks we can use for successful marketing?


In this episode, Owner of EXIT Realty of the Smokies Diane Farr and Realtor Lisa Luther join me to discuss ways to improve our content and some resources that we can use to ensure we get results every time.



Three Things You’ll Learn In This Episode 


- How to gain an advantage without spending a dime

There are endless tools for marketing as well as resources that are available for free. How can we take advantage of this for our content?


- The power of tracking

How can we implement 8x8 tracking to see the best results?


- How to differentiate yourself 

Your uniqueness makes your content better, how do you add a personal touch to your marketing assets?



Guest Bio


Diane Farr is the Broker/Owner of EXIT Realty of the Smokies. Diane has been a licensed Real Estate Agent since 2005 and obtained her Broker license in 2008. She is a current member in good standing of 3 local Multiple Listing Services and a member of the National and Tennessee Association of REALTORS. Diane is a Short Sale & Foreclosure Resource (SFR).


Find Diane on LinkedIn @DianeFarr or visit


Lisa Luther is a Realtor and Distinctive Properties Certified Agent. She is part of the Women’s Council of REALTORS and MA State Liaison/Past State President.


Find Lisa on Instagram @realtorlisasellshomes or visit