Mar 7, 2019
REALTORS® who leverage
technology and social media have a massive advantage over those who
don't. How do we stay current with social media trends and
implement a good strategy? How can we tell stories and make people
want to follow us? Why are our families and friends our best brand
ambassadors?
On this episode, I talk with Tracey Hicks,
founder of All Things Real Estate, and she shares the social media
strategies that are working for her business.
If you know what your intention is for, your
social media marketing, your business, and everything else falls
into place a lot easier.
-Tracey Hicks
At the start of the show, Tracey shares on the unique selling proposition that allows her brand to stand out. Next we talked about the importance of telling a story, and why you need to document the process of buying and selling a house with a human element. Tracey also shares how he uses Instagram stories, and why you need to let your family and friends support you.
We also discussed:
- How to hire out for what you don’t want to do
- Hacks and tools you can use to run social media more efficiently
The most important thing you need to have in all your marketing and business development is intention. Ultimately if your intentions are good, and you want to really help people it will show through all of your content and social media posts. Make sure everything you do has a strategy behind it, and be consistent. The strategy that works is the one that you follow through on.