Oct 8, 2019
In this age of social media, technology and digital, it’s hard to imagine any offline marketing methods still being relevant to us today, but very often the offline makes the online more successful. What are the most effective types of offline marketing? How do we craft content that can generate leads? How do we choose the kind of marketing to invest our time and money in?
On this episode, real estate and tech expert, Alex Camelio, discusses why agents shouldn’t count offline marketing out.
Real estate agents and teams are seeing a lot of success with direct mail, and this trend isn’t as unique as we might think. Amazon has sent out direct mail pieces and have gotten great traction from it. Sending simple, informational pieces out into our database can actually help us connect with people, bring value to them and become the trusted entity they will want to talk to when a real estate need arises.