Mar 17, 2020
TikTok has over 1 billion active monthly users, and it’s not just the younger generations on the platform. 30% of TikTok users are over the age of 30, making it a great platform to connect with current and future clients. What is making TikTok such a popular platform? How do we leverage Instagram and TikTok to generate leads and build relationships? In this episode, I talk to Katelyn Montrony, an agent who’s killing it on TikTok and Instagram, as she shares why we should consider making content on these platforms.
- To add music to Instagram content, you need to own a license for the song. TikTok has already purchased the licensing, meaning you can add tons of music to your TikTok videos.
- Post TikTok content to other platforms you generate leads on. The content will be different and that will help you stand out.
- Instagram is a tool that helps people to get to know us better, and we don’t have to go in and sell ourselves because Instagram gives the audience a level of familiarity with us.
Katelyn Montrony is a New York real estate agent. Her sole source of leads is social media with an emphasis on Instagram and Tik Tok. It took a year to build up, but now she is sought out through social media and puts all of her time and energy into the continual use and building of her presence on various platforms.