Oct 22, 2019
Real estate is a unique business for many reasons, but one major reason is the disconnect between the ease of getting licensed and the level of responsibility agents undertake. Why do we need more training and education? Why is it so important for us to stop thinking of real estate as just a transaction?
On this episode, real estate CEO, coach, speaker and author, Leigh Brown talks about the importance of us getting training to improve our skills.
3 Takeaways
- New agents are often given to first-time home buyers,
and this is a problem. They don’t often have enough knowledge and
experience to guide them through such a huge
transaction.
- Real estate transactions don’t happen in a
vacuum. We impact
communities, lives, families and economies. The guidance we give
can actually make a huge impact, and we should take them
seriously.
- It’s not always easy to dedicate an hour a day to
prospecting, but one
prospecting phone call a day is more than enough to grow our
business.
There’s a huge gap between the time where real estate agents get licensed, and the moment they are fully competent, in the know, and equipped to provide the help people need to get through the transaction. The merits or pitfalls of our training of new Realtors is done on the backs of consumers, and because we’re handling such a huge thing in people’s lives, it’s unacceptable for us to go without the highest level of knowledge.