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Social Selling Made Simple with Marki is the place for Real Estate Professionals to learn how to leverage AI to increase their productivity, leads, and income. AI will empower you to sell more homes and help more people.

You'll hear candid conversations with industry leaders, successful agents, coaches, and productivity experts who use artificial intelligence to generate more leads in less time.

Oct 22, 2019

Real estate is a unique business for many reasons, but one major reason is the disconnect between the ease of getting licensed and the level of responsibility agents undertake. Why do we need more training and education? Why is it so important for us to stop thinking of real estate as just a transaction?

On this episode, real estate CEO, coach, speaker and author, Leigh Brown talks about the importance of us getting training to improve our skills.


3 Takeaways

  • New agents are often given to first-time home buyers, and this is a problem. They don’t often have enough knowledge and experience to guide them through such a huge transaction. 

  • Real estate transactions don’t happen in a vacuum. We impact communities, lives, families and economies. The guidance we give can actually make a huge impact, and we should take them seriously. 

  • It’s not always easy to dedicate an hour a day to prospecting, but one prospecting phone call a day is more than enough to grow our business. 

There’s a huge gap between the time where real estate agents get licensed, and the moment they are fully competent, in the know, and equipped to provide the help people need to get through the transaction. The merits or pitfalls of our training of new Realtors is done on the backs of consumers, and because we’re handling such a huge thing in people’s lives, it’s unacceptable for us to go without the highest level of knowledge.